M&S Expands Zalando Logistics Partnership to Speed Up Europe Deliveries
In its Q3 results announcement on Thursday, Zalando revealed a new logistics agreement with the UK retailer Marks & Spencer (M&S). This marks a significant expansion of their existing collaboration.
Background of the Partnership
M&S has been working with Zalando since 2022 in a limited capacity, fulfilling orders through three European marketplace partners: Zalando, About You, and Amazon. The latest development, effective from early next year, will see Zalando’s B2B logistics service, ZEOS, handling M&S’s entire online direct-to-consumer business across continental Europe.
Strategic Importance for UK Retail Giants
Zalando similarly partners with another major UK retailer, Next, signaling that UK companies recognize the strong market potential on the European mainland. Zalando is increasingly seen as the preferred logistics provider to help these retailers scale their operations effectively.
Reasons Behind M&S’s Decision
"In the last quarter, it has seen rapid growth online with Zalando sales up 131% vs last year."
By leveraging Zalando's ZEOS platform, which serves 21 markets, M&S gains access to improved inventory management. This includes creating a unified stock pool and utilizing an advanced order management system tailored for Fashion, Home, and Beauty products.
Summary
The strengthened collaboration allows M&S to accelerate deliveries across Europe by up to three days, enhancing operational efficiency and customer satisfaction.
Author’s summary: M&S’s expanded logistics deal with Zalando will speed delivery times in Europe by three days, reflecting rapid online growth and deeper inventory integration.