World Premiere of the New Hilux in Asia
Toyota Motor Corporation (Toyota) announced its global strategy to expand the use of diverse powertrains—battery electric vehicles (BEVs) and fuel cell electric vehicles (FCEVs)—as part of its multi-pathway approach toward a carbon-neutral society.
New Hilux Debut in Bangkok
On November 10, 2025, Toyota unveiled the new Hilux, including a BEV version, during a vehicle announcement event by Toyota Motor Asia (TMA) in Bangkok, Thailand.
Launch Plans and Regional Focus
Toyota plans to roll out the Hilux gradually across Asia beginning in 2026. For the Japanese market, a diesel model is scheduled for release around mid-2026.
Commitment to Innovation and Sustainability
“Toyota is committed to product- and region-centered management with the aim of making ever-better cars.”
The company continues to develop advanced powertrain systems and diversified mobility solutions in pursuit of carbon neutrality through its comprehensive multi-pathway strategy.
Author’s summary: Toyota introduced the new Hilux in Bangkok, signaling a global expansion of its multi-pathway approach with BEV and FCEV technologies, lined up for 2026 market launches.